While commerce hasn’t turn out to be a standard element of social media app usage to date, at the very least in Western nations, purchases via social apps are increasing, with a growing number of individuals now seemingly more willing to purchase in-stream, even in the event that they prefer dedicated commerce platforms. That’s in […]

![Recent Report Looks at Why Users Are Hesitant To Make Purchases in Social Apps [Infographic] Recent Report Looks at Why Users Are Hesitant To Make Purchases in Social Apps [Infographic]](https://www.socialmediatoday.com/imgproxy/oXNBIgziAdex_daFyu1Mx0KL69luUPVtM5AiO1PLO9s/g:ce/rs:fill:770:435:0/bG9jYWw6Ly8vZGl2ZWltYWdlL3NvY2lhbF9jb21tZXJjZV9pbl8yMDI0Mi5wbmc.jpg)