X is Bringing Post Headlines Back to Link Previews In-Stream

X is Bringing Post Headlines Back to Link Previews In-Stream

Some good pre-Thanksgiving news for social media managers, with Elon Musk announcing that, soon, URL previews on X will include the post headline once more.

As you might recall, on the request of Musk, X removed post headlines and preview text back in October, which has had a major impact on how publications and social media managers share links within the app.

In Elon’s view, link previews are more “esthetically” pleasing without the text elements, but without them, it also signifies that no person knows what the heck a story is about, unless the poster explains such within the post.

Which could make for more original posts, nevertheless it’s also meant that many social media managers have resorted to workarounds where they direct users to tap on the image to see the post.

As such, re-adding headlines can be a welcome return, but why the change of heart from Elon on this?

My guess is that posts like this from Elon’s own account:

Have led to confusion, so he’s decided to revert back.

Which is a surprising about face from Elon, who’s to this point held firm on all of his decisions, even the bad ones, despite many, many users voicing their opposition to such.

Perhaps he’s turning over a brand new leaf, though probably, it’s just a private preference that he’s decided to implement, based on personal experience.

Which appears to be how most of his decisions at X have come about, but at the least on this case, the end result is a positive one for everyone else as well.