Twitter Adds List Search Capability on Desktop

Here’s a small, but potentially helpful Twitter update. Starting today, whenever you go to the ‘Lists’ tab in the net version of the app, you may now seek for interesting lists based in your focus keywords.

So when you’re especially considering a specific topic, you may now find Twitter lists to hitch, which could assist you to find more users to follow, or add more nuance to your Twitter experience.

You possibly can scan through Twitter lists through the use of the Lists tab (mobile or web), while also pinning lists as swipeable feeds within the major Twitter UI, so you may easily flip over to topical areas of interest. In fact, List tweets aren’t necessarily topic specific. It’ll include all the tweets from individuals who commonly tweet in regards to the chosen topic. But they’re more niche-defined than the final Twitter experience.

Identical to with bookmarks, subscriptions, and Community Notes, Twitter 2.0 has tried to focus on Lists as a key functional element, and an undiscovered gem which hadn’t been adequately highlighted by previous Twitter management. Which, to some extent, is likely to be true, but for many users, they’re aware of those functions, they simply haven’t found them that useful or interesting.

The Twitter team is now attempting to streamline and improve the functionality of every, as a fast approach to improve engagement, though we don’t have any stats, as yet, with reference as to if the usage of those elements has increased consequently of Twitter’s recent UI updates.

But List search might be a helpful consideration, especially when you’re on the lookout for key influencers and conversations in your small business area of interest. Now, you may seek for lists based in your brand keywords, and monitor these lists for relevant mentions. You possibly can even add them as separate columns in TweetDeck, and arrange alerts for specific keyword mentions by List members, which could assist you to hone in on potential opportunities, by finding the suitable users to follow, and tweets to motion.

I’m undecided that Lists have as much functional value as the brand new Twitter team may suggest, but there are some good ways to make use of them, which could assist in your research and monitoring efforts.