TikTok Publishes Recent eCommerce Marketing Starter Guide

TikTok has published a brand new guide for eCommerce brands which can be seeking to start within the app, with a full overview of the important thing steps to launching a TikTok ad campaign.

As per TikTok:

“Whether you are a longtime online retailer or simply getting began selling direct-to-consumer, finding your next customer could be difficult. Excellent news: your next customer is shopping on TikTok. This step-by-step guide will provide help to find them and increase your online sales.”

You possibly can download the total guide here (with e-mail sign-up), but on this post, we’ll take a have a look at the important thing notes.

First off, the guide outlines all the key steps required to be able to create your TikTok campaign.

As you’ll be able to see here, the guide covers off on all the important thing steps for retailers to start, and includes references to other TikTok elements, like Spark Ads, to help in your process.

The guide then provides a step-by-step checklist of every required element, so you’ll be able to easily cover off on each.

You possibly can see here that the guide provides fairly in-depth explainers of exactly what you could do, which might be a giant help for those just starting out.

Finally, the guide outlines what happens after you launch a campaign, and the way you’ll be able to further enhance your in-app presence.

It’s a handy overview, covering off on all of the core elements, which can provide help to start with TikTok ads. As well as, there are also some case study notes and extra tips to guide your planning.

It’s a superb, easy overview of the method, which might be a giant help, especially should you’re seeking to check out TikTok ads this holiday season.

You possibly can download TikTok’s recent guide here.