Brandemic: Design-Driven and User-Centric Solutions

Brandemic is an India-based branding agency. Launched just three years ago, the corporate has accomplished over 300 projects and won quite a few awards. 

Pranay Jain, Brandemic’s co-founder and Head of Web, claims that the agency stands out due to its design-centered approach to branding. They call it ‘design-thinking,’ and this ethos is on the core of the business.

Brandemic opted for Hostinger as its go-to hosting provider for its concentrate on user-friendliness and accessibility. Pranay says Hostinger’s design-driven solutions complement the agency’s creative vision when crafting engaging online experiences.

Keep reading to learn more about Brandemic’s initial go-to-market strategy, the brand’s value-rich approach, and why greater than 150 of its client web sites at the moment are hosted on Hostinger.

Making a Dent in a Budding Industry

Brandemic traces its origins back to 2020 when 4 friends from college saw a chance to mix forces and launch their very own business. 

“Through the pandemic, we didn’t have anything to do. I used to be doing my digital marketing course while the others were also engaged similarly. So we met at a café and just began it, with ‘pandemic’ because the inspiration for the agency’s name,” Pranay reveals.  

With their college dorm because the makeshift headquarters, Brandemic confidently ventured into India’s burgeoning branding industry. The primary item on the agenda – conducting a study of the market to see how the team could position the brand. 

“Other corporations are inclined to just jump to conclusions. You can’t construct anything without doing a variety of research first. If you might have to do research and construct something, you must definitely put more effort and time into the previous,” Pranay says.

They used the knowledge gained through competitor evaluation to present Brandemic as an agency that does things in a different way and goes above and beyond. 

Limitless Pondering as a Brand Ethos

Design is at the guts of the agency, but for Brandemic, accessibility is equally necessary. Good visuals are a given, but a design is just successful when its primary directive is to serve the user and help them accomplish their goals. 

When starting a brand new project, the Brandemic team begins by delving deep. They discover any potential problems and offer full disclosure of their findings to their clients. 

Transparency is indicative of Brandemic’s status as a daring agency. Brave in each communication and decision-making, the team launched Think Limitless, an eco-conscious streetwear brand, lower than a yr ago to explore recent avenues.

“Since Brandemic is a service business, we desired to do something with physical products. ‘Think Limitless’ is a sustainability-focused clothing brand where we’re coming up with the items ourselves. Oversized T-shirts, hoodies – different categories of clothing to make a difference in the style industry,” Pranay explains.

Hostinger: A Likeminded Web Host

To keep up its commitment to design and value, Brandemic needed an internet host it could relate to on a deeper level. The agency’s requirements were tough: the hosting provider needed to be accessible, have great support, and offer solutions built on outstanding user-centric designs. 

In essence, Brandemic was in search of a service that shared its values. With Customer Obsession as certainly one of its key principles, Hostinger fit the bill right off the bat. 

“I had used many other providers previously. There all the time were issues – either with the interface or customer support. I discovered about Hostinger through an ad, and it’s been great because the first experience. I’ve now hosted over 150 web sites on Hostinger and joined the associates program,” Pranay says. 

For the reason that team has expanded, Pranay delegates most of Brandemic’s website management tasks to other team members. With Hostinger, he doesn’t have to worry whether or not they’ll achieve success – it’s a given. 

“I like how every little thing is made with the user in mind. Hostinger’s design is basically good, and its backend may be very easy to make use of. Once I ask any of my team members to do something, they’ll just navigate the systems and attain whatever they got down to do.”

Brandemic’s platform of selection is WordPress, with Elementor and WP Rocket as essential site-building ingredients. The result – expertly designed web sites and pages that load super fast. 

“What happens is you possibly can write content and generate images with AI. That is what Elementor is great at. And WordPress – it’s open source, so it’s very cost-effective. You then just purchase a plan from Hostinger, and you possibly can construct a WordPress website for around twenty dollars a yr. Hostinger is what we recommend to everyone,” Pranay smiles. 

Unorthodox and Celebrated

Soon after starting out, Brandemic became probably the most talked about branding agency in the realm. 

“We did all the large brands here and in addition won a couple of awards for UI, UX, and branding. Regardless of the services we offer today, now we have won awards for them. That was the major reason we got a variety of recognition from people,” Pranay elaborates.

With online articles detailing the agency’s success, Brandemic experienced a surge of organic expansion. The agency has grown from 4 co-founders to a multidisciplinary team of 25 professionals in only three short years. 

Brandemic doesn’t intend to decelerate any time soon, either. Along with further developing the Think Limitless brand, the agency goals to persist with the principles that made it successful.

“We remain dedicated to constant self-improvement, prioritizing client happiness, embracing creativity, nurturing our team’s growth, and fulfilling our social responsibilities to make a positive impact,” Pranay summarizes.
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