Meta Launches Updated WhatsApp for Mac App, With Improved Video Calling Features

Meta has launched an updated WhatsApp desktop app for Mac users, which includes a lot of the same updates of the refreshed WhatsApp Windows app, which it re-launched in August last yr.

The principal addition to the WhatsApp for Mac app is expanded group video calling, with users now in a position to make calls with as much as 8 people, and as much as 32 participants for audio chats.

As per WhatsApp:

“Now you possibly can join a gaggle call after it’s began, see your call history and decide to receive incoming call notifications even when the app is closed. The app has also been redesigned to be more familiar to Mac users, helping you get more done faster when using WhatsApp on a big screen.”

WhatsApp’s been expanding on its video options, because it looks to align with evolving usage behaviors, and supply a more compelling, engaging connective experience. WhatsApp also recently added screen-sharing for video calls, and video messages, constructing on its core messaging functionality.    

The brand new Mac app also includes improved drag-and-drop file-sharing capability, an updated chat history display, and more, with each element protected with WhatsApp’s standard end-to-end encryption.

As more questions are raised about data security, WhatsApp has continued to see more usage, with Meta reporting in October last yr that North America is now WhatsApp’s fastest-growing region.

For a very long time, WhatsApp was viewed more as an app for developing markets, and it stays the leading messaging platform in lots of regions. But U.S. usage growth represents a brand new opportunity for the app, which could see more businesses also considering their connective options.

Which is where these latest desktop apps may very well be particularly useful. And with more businesses now using click-to-message ads, in addition to paid messaging on WhatsApp (which grew 40% quarter-over-quarter in Q1 23), it may very well be price also exploring your WhatsApp opportunities.

You possibly can download the brand new WhatsApp for Mac app from WhatsApp.com, while it’s also coming soon to the App Store.