July 2023: UK’s least expensive supermarket revealed!

July 2023: UK’s least expensive supermarket revealed!


Isobel Lawrance


ninth Aug 2023

Reading Time: 2 minutes

July 2023: UK’s least expensive supermarket revealed.

Every month, we bring you the UK’s least expensive supermarket, in accordance with consumer website Which?.  

Last month, we revealed the most affordable supermarket for June 2023 was Aldi for the thirteenth month running, while the most affordable supermarket when discount stores like Aldi and Lidl were excluded was Asda. 

This month we’re back, bringing you the most affordable place to purchase groceries in July 2023. 

And the winner is… 

Aldi! Aldi tops the most affordable supermarket list for the 14th month in a row.

Every month, the evaluation by Which? compares the costs of a basket of 38 popular grocery items at eight of the UK’s biggest supermarkets. The outcomes showed that the basket of 38 goods from Aldi cost £71.22, on average, across the month. Lidl wasn’t too far behind, with a price difference of £1.38 (£72.60). 

Waitrose was the most-expensive supermarket, coming in at a median of £87.24 over the month – or £16.02 greater than Aldi. 

A big trolley of 135 items was also compared. This stuff consist of the unique 38 products, plus 95 other items. This evaluation excluded Aldi and Lidl nevertheless, as they don’t sell the total range of things included – equivalent to branded items. 

The most affordable trolley got here from Morrisons, coming in at £341.92. Asda had been the most affordable traditional supermarket since January 2020, with Morrisons breaking the streak. Asda was the following least expensive, nevertheless, which cost just 22p more, or £342.14 for the trolley. Waitrose once more was the costliest trolley – over £30 greater than Morrisons (£376.66).

Once more, this evaluation from Which? shows that considerable savings could be made by consumers, depending on where they have a tendency to buy food. Whilst more supermarkets are introducing discounts and value brands, more should be done to support consumers with rising food costs. 

Ele Clark, Which? Retail Editor, said: 

‘The worth of food and drinks has continued to soar as people suffer through the worst cost of living crisis in many years. It’s no surprise to see many individuals turning to discounters like Aldi and Lidl when our research shows they might save as much as £17 on a basket of on a regular basis groceries by doing so. 

‘Supermarkets aren’t currently doing enough to assist shoppers. Which? believes the massive retailers have a responsibility to make sure everyone has easy accessibility to basic, inexpensive food ranges at a store near them, and to offer transparent and comparable pricing so people can easily work out which products offer one of the best value.’