Meta Is Working On A ‘Sanely Run’ Twitter Clone

We’re living in an age when making a private diss against someone, whether it’s in person or online, is perfectly acceptable.

You would possibly even say it’s EncouragementThe recent comments made on social media about Mike Pence’s running for president are telling.

It’s not even out of the realm of possibility for somebody at a big company like Meta to diss a certain mega-billionaire named Elon Musk, even when it was not a direct jab.

In case you haven’t heard the news, Meta is preparing a Twitter clone to launch soon, possibly called Threads. The Chief Product Officer at Meta, Chris Cox, gave an organization presentation recently and dropped a zinger that was obviously meant for Musk: “We’ve been hearing from creators and public figures who’re fascinated with having a platform that’s sanely run, that they imagine that they’ll trust and depend on for distribution,” he said.

First off, that’s quite a daring statement from someone connected to Facebook and Instagram, even when he likely didn’t intend for anyone outside of that meeting to listen to it. Social media is just not synonymous with sanity, reliability and trust. Most frequently, we hear terms like misinformation and trolls.

Second, I’m shocked anyone can be talking a few Twitter clone. I’ve mentioned this again and again, but I do prefer the micro-messaging features of Twitter because they match my tastes. My posts are short and punchy. Nonetheless, I’m not interested in the apps that emphasize videos and pictures like TikTok.

To me, making a Twitter clone that focuses more on text and links is comparable to coming up with a brand latest gasoline engine — at a time when the whole auto industry is pushing electric cars. It’s hard to grasp why Instagram decided to make a Twitter copy. One possible reason, aside from wanting to run a “sane” platform, is that there are more holdouts like me preferring a text-based social media service.

We’re here, and we’re waiting. I like Instagram as much as anyone else, but my problem is easy: I don’t at all times have a creative image or graphic to share. Often, what I need to share is a link to an article, and I prefer text exchanges with other users — after they are civil. Twitter has taught me quite a bit from the comments of other users. I like how easy it’s to scan through the comments on an Elon Musk post — it’s quite a goldmine of insight (at times).

One other pressing query is how Threads (if that’s what Meta calls it) will differentiate itself. The app connects on to your Instagram account, allowing you to transfer your followers. Instagram released a direct message app in 2019, called Threads, which was then discontinued in 2021.

Somewhere along the road, I feel like Meta didn’t quite get the memo that Twitter has fallen out of favor and that text-based micro-blogging might be going to go belly-up sometime soon. It’s very difficult to monetize platforms like this, as Elon Musk learned the hard way. It’s also hard to maintain users connected to something that is solely meant as a text-based platform.

It’s my hope that Meta will figure it out. Threads are a fantastic way for us to share and connect. It’s possible I’m the primary person to affix.